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Rylee Efaw

Aspiring Social Media Marketing Professional

Hello

Welcome to my Portfolio!

I am a senior Marketing Student at West Virginia University who has an emphasis in Digital Marketing Promotions and a minor in Advertising and Strategic Social Media. I am passionate about helping brands connect with their audience through creative storytelling, data-driven strategy, and meaningful community engagement. Through hands-on experiences with social media management, content creation, and campaign planning, I've developed a strong understanding of how to drive measurable results while elevating brand identity. Outside of my professional interests, I enjoy exploring local coffee shops, hiking, working out, painting, and taking on new creative projects that allow me to learn and grow as a marketer!

Badges & Certifications

I love expanding my skills and staying ahead in the fast-moving world of digital marketing. These certifications reflect my passion for learning and delivering strong, strategic results.

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Creative Highlights

I've always been driven by creativity - from design and art to finding innovative ways to bring ideas to life. Throughout my studies and hands-on marketing experiences, I've had the opportunity to explore a wide range of creative disciplines. From content creation, videography, and photography to brand storytelling and campaign development, I love crafting visuals and strategies that connect with people.

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